University of California, Riverside

Marketing



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Project Details

Marketing supports goals at all levels of the UCR institution. The “Living the Promise” communication platform, launched in conjunction with Chancellor White’s 2009 inauguration, builds awareness of UCR’s distinctions. Through a wide variety of media and materials, including radio ads, airport kiosk posters, print materials, environmental ads and websites (exemplified above), key messages emphasize UCR’s real world impact on healthcare, sustainability, education, technology, the economy and arts and culture.

More Information 

General Campus Information

University of California, Riverside
900 University Ave.
Riverside, CA 92521
Tel: (951) 827-1012

Department Information

Marketing
1156 Hinderaker Hall

Tel: (951) 827-6397 (951.UCR.NEWS)
Fax: (951) 827-5008
E-mail: margene.mastin@ucr.edu

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